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9010 Group is a Change Management Consultancy with an International Footprint Team

Meet Steffen Hück

Managing Director

Steffen Huck

For the last four years, Steffen has worked in Open Innovation and Co-Creation with brands such as Nivea, Kraft Foods, Mars and Danone at German innovation agency HYVE. He was Senior Project Manager there, responsible for qualitative innovation research and co-creation projects. He also has worked in marketing consulting and gained product management experience from his time with the BMW Group. Steffen is a member of the advisory committee of the German Social Media Association “Arbeitsgemeinschaft Social Media” and a regular speaker at research and innovation conferences. He is a well-known expert for ‘Netnography’. Last year he organised the first barcamp on Netnography (www.netnocamp.de). His paper “Netnography Research – Community Insights in the Cosmetics Industry” was nominated as best paper of the ESOMAR Consumer Insights conference 2009.

Other Alumni

  • David Cushman David Cushman
  • Kevin Hanney Kevin Hanney
  • Marc God Marc God
  • Dinis Guarda Dinis Guarda