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Social Business SWOT

This is the first module of work for a client wanting to begin the open business / social business journey. It serves to diagnose for the proceeding design phase for change.

•The evidence-based foundation on which to ensure the organisation is prepared to take full advantage of the closeness to customers delivered by social media.

•We conduct a series of audits, interviews and assessments in order to analyse the current social media status (SWOT) of the organisation and identify the gap between current and goal state (gap analysis) of the organisation.


Prioritised recommendations for the work flows (tech/culture/operations) required to reach goal state.